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The Ultimate Guide for Marketing eCommerce for Your Business

Did you know that there are 1.3 million businesses in the United States that are involved with eCommerce? If you don’t include marketplace sellers, then that number drops to 300,000.

But this figure is rapidly going up, which means that if you are in this space, you will truly have to perform some ninja marketing tactics to get at your customers and stand out from your competitors.

Read on for some marketing eCommerce tips and tricks that could help you get over possible sales slumps. Otherwise, you may want to get professional e-commerce SEO help from companies such as Leading Solution at

Have a Live Chat Feature on Your Website

Even if you have an FAQ section on your website, your customers are either not going to read it, or they will not find the answers they are searching for.

That could result in them abandoning the cart and going off somewhere else to fulfill their needs. If you had a live chat feature on your website, you could prevent this from happening.

Don’t Forget About Customer Reviews

Are you asking your happy customers for feedback or reviews on Google or your website?

You must build up a repertoire of positive 5-star reviews in as many places as possible because new customers use these positive reviews to gauge whether they can trust your business or not.

Offer Pop-up Offers to Your Website Visitors

Do you have a special offer that you could present to new website visitors when they land on your home page? It could be something quite simple, like a free tote bag with their purchase or free shipping.

But it will make your customers feel special and entice them to complete their purchase with you, rather than abandoning their cart.

Get Your Email List Growing

Have an email sign-up form on your website, or have it pop up 10 seconds after customers land on your website. This way you can collect valuable email addresses and offer deals, sales, and other friendly reminders to your loyal customers.

You can even offer special deals to your email subscribers that aren’t available anywhere else.

Make Sure Your Website Is Mobile-Friendly

You already know this, but a majority of your customers are going to browse your eCommerce website on their smartphones.

That’s why you need to ensure that your website is mobile-friendly and shows up impeccably on all the different screen sizes available on the market. If you need help building such a website, contact

Marketing eCommerce Isn’t Rocket Science

Even though you might be feeling the pinch when it comes to marketing eCommerce websites, it’s not that hard. You just have to be consistent with it and follow the tactics we have laid out above.

Also, don’t be afraid to try something new when it comes to marketing for eCommerce. It might work or it might not, but it’s all data you can use in future marketing campaigns.

Looking for some more tips when it comes to eCommerce marketing? We have many articles on our blog that could help satisfy that need of yours, so keep browsing.

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